LaGuardia Airport, Terminal B

For LaGuardia Airport, I designed a custom holiday program that transformed the terminal into a branded winter wonderland. At the heart of the installation stood a tailored tree display surrounded by gift boxes and ribbon-wrapped suitcases, each incorporating the airport’s logo and brand colors. Overhead throughout the terminal, a constellation of illuminated snowflakes in warm and cool tones provided expansive coverage while subtly echoing the brand palette.

The result was a festive, place-specific experience that elevated the holiday atmosphere while reinforcing LaGuardia’s identity through thoughtful, brand-driven design.